Inaugural Letter
Continuity becomes
responsibility.
The first public letter issued by Paolo Maria Pavan and Linda Pavan in their present capacity as Marquess and Marchioness of the House, following the death of Paolo Pavan on 20 May 2025.
Date
26 June 2025
Motto
Ordo ab chao
Introductory note
This letter marks not only a succession, but a direction. It sets out the spirit in which continuity is now being assumed, and the meaning the family intends to give to its inheritance in the years ahead.
From Paolo Maria Pavan and Linda Maria Pavan Geraedts
There are moments in life when continuity ceases to be a word and becomes a responsibility.
The death of Paolo Pavan, father of Paolo Maria Pavan, marked such a moment for our family. It was, first of all, a personal loss: before anything public, before any title, before any reflection on continuity, the loss of a father, a presence, and a voice that belonged to the inner life of a family and cannot be replaced.
Yet there are passages in life that ask not only for grief, but also for direction. They ask us to decide how what we have received should now be carried forward, not mechanically and not out of vanity, but with conscience.
Declaration
We do not wish to inherit the past
as an image.
We wish to receive it as a task.
We do not believe that a family legacy has value simply because it exists. We believe it has value only when it becomes a source of responsibility, coherence and benefit for others. It is in this spirit that we now speak publicly.
Family motto
Ordo ab chao
For us, these words speak of something deeply human before they speak of anything symbolic.
To bring order where there is confusion.
To bring clarity where there is fear or uncertainty.
To bring structure where there is courage, but not yet direction.
To bring dignity where systems have become cold, indifferent or inaccessible.
This is not, for us, a refined phrase to be admired from a distance. It is a principle to be lived.
Where duty begins
In service of those still building
Younger generations and smaller businesses
We believe that today this motto must be lived especially in service of those who are still building, still risking, still trying to find their footing: the young, the small, the fragile, the capable, the serious, the entrepreneurial, the overlooked.
We are thinking in particular of young entrepreneurs, of micro and small business owners, of people who work hard, take real risks, carry the weight of decisions, and often do so with too little guidance, too little structure, and too little trustworthy support.
Why support matters
Too often, those with the least margin for error are the ones left most alone. They are expected to move through regulation, compliance, governance, taxation, culture, language and institutional complexity as if all of it were obvious.
But it is not obvious. That is where we feel our duty now begins.
Our intention
We want continuity to be expressed through support, teaching, mentorship and guidance.
We want it to be useful in the lives of those trying to build something honest and sustainable. We want it to help create stronger foundations in the areas that increasingly determine whether people and businesses survive with dignity or collapse into confusion: ethics, compliance, risk awareness, governance and structural clarity.
A multicultural business reality
Between the Latin and Mediterranean world and Northern Europe
We believe deeply in the value of the multicultural business environment, both inside and outside the company. This matters to us not as an abstract theme, but as lived reality.
Different cultures often carry different assumptions about trust, speed, responsibility, hierarchy, communication and law. Too often, these differences are treated either as obstacles or as clichés.
We believe they should instead be understood as points of translation and growth.
There is immense value on both sides. There is intuition, warmth, relational intelligence, resilience and entrepreneurial courage. There is also structure, planning, procedural clarity, predictability and governance discipline.
Neither world is complete on its own. The future, in our view, lies not in choosing one against the other, but in helping them speak to one another more intelligently and more honestly.
ALTROVERSO™
For us, ALTROVERSO™ is not simply a professional activity. It is a space in which experience, structure, clarity and strategic guidance can be placed at the service of those who need not only solutions, but orientation.
It reflects our belief that work should not merely produce outcomes. It should also improve judgment, strengthen understanding and help people build on firmer ground.
Stichting ITECA
Stichting ITECA expresses what we feel to be a broader social and cultural responsibility. It is where this commitment opens beyond immediate work and becomes part of a larger effort to support understanding, maturity and better conditions for future generations.
It represents our desire to contribute to a world in which ethical business is not naïve, governance is not emptily bureaucratic, and compliance is not detached from human reality.
The new direction of the family
Not a retreat into memory.
Not continuity for its own sake.
But continuity placed in service of something larger than itself.
We believe a family house remains worthy only if it remembers that its life touches other lives: through work, through decisions, through example, through what it encourages, what it protects, what it refuses, and what it helps bring into being.
What we do not want
We do not want continuity to mean distance.
We want it to mean presence.
We do not want heritage to mean nostalgia.
We want it to mean usefulness.
We do not want order to mean rigidity. We want it to mean a better condition for growth, seriousness and trust.
How we wish to carry it forward
By helping younger generations find structure without losing courage.
By helping small entrepreneurs find guidance without losing independence.
By helping ethical standards become lived practice rather than empty language.
By helping different cultures meet not in confusion, but in mutual value.
And by trying, in the measure given to us, to leave behind conditions that are more intelligible, more just and more humane than those we inherited.
Closing
This is not only a new chapter.
It is a new responsibility.
We accept it with gratitude for what we have received, with humility before what must still be learned, and with the conviction that whatever is truly worth continuing must also be worth sharing.
With respect,
Paolo Maria and Linda Maria Pavan